Columbia, SC Average Rent & Rental Yield
Compare average asking rent (median), gross rental yield, home value, and transaction activity before moving into listing-level underwriting or investor discovery.
Average rent in Columbia, SC
The median asking rent in Columbia, SC is $1,849 as of July 2026, based on active rental listings across the metro. We report the median — the midpoint of asking rents — because it tracks the typical listing more reliably than a simple average, which luxury and outlier listings can skew.
Against an average home value of $230,349, that rent level prices Columbia, SC at a 9.67% gross rental yield — compared with 8.38% across South Carolina.
Metro vs state rental signal
The metro read is a first-pass screen. Compare it with the state baseline, then pressure-test taxes, insurance, vacancy, rehab, and financing assumptions at the property level.
Columbia, SC rent and rental yield comparison
The current Columbia, SC baseline is $1,849 median asking rent and 9.67% gross rental yield. Compare rent, yield, and home values with selected South Carolina metros, then open a public report or Rental Insights for property-level follow-up.
Greenville-Anderson-Greer, SC
Greenville-Anderson-Greer, SC median asking rent is $1,888, $39 (2.1%) higher than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $1,888
- Gross yield
- 7.92%
- Avg home value
- $292,247
Charleston-North Charleston, SC
Charleston-North Charleston, SC median asking rent is $2,555, $706 (38.2%) higher than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $2,555
- Gross yield
- 7.64%
- Avg home value
- $390,936
Myrtle Beach-Conway-North Myrtle Beach, SC
Myrtle Beach-Conway-North Myrtle Beach, SC median asking rent is $2,000, $151 (8.2%) higher than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $2,000
- Gross yield
- 8.42%
- Avg home value
- $286,976
Hilton Head Island-Bluffton-Port Royal, SC
Hilton Head Island-Bluffton-Port Royal, SC median asking rent is $2,700, $851 (46%) higher than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $2,700
- Gross yield
- 7.68%
- Avg home value
- $415,740
Florence, SC
Florence, SC median asking rent is $1,500, $349 (18.9%) lower than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $1,500
- Gross yield
- 10.27%
- Avg home value
- $184,006
Greenwood, SC
Greenwood, SC median asking rent is $1,400, $449 (24.3%) lower than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $1,400
- Gross yield
- 10.95%
- Avg home value
- $160,429
Orangeburg, SC
Orangeburg, SC median asking rent is $1,350, $499 (27%) lower than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $1,350
- Gross yield
- 9.95%
- Avg home value
- $216,294
Newberry, SC
Newberry, SC median asking rent is $1,413, $436 (23.6%) lower than the $1,849 median asking rent in Columbia, SC.
- Median rent
- $1,413
- Gross yield
- 9.25%
- Avg home value
- $210,105
Columbia, SC rent and yield FAQ
Quick answers based on the latest Columbia, SC rental listing and transaction data.
What is the average rent in Columbia, SC?
As of July 2026, the median asking rent in Columbia, SC is $1,849. SFR Analytics reports the median of active rental listings rather than a simple average so outlier luxury listings do not distort the figure.
What is a good rental yield in Columbia, SC?
Columbia, SC currently prices at a 9.67% gross rental yield, versus 8.38% across South Carolina. Treat gross yield as a first-pass screen — it excludes taxes, insurance, vacancy, rehab, and financing, so underwrite at the property level before acting on it.
Move from Columbia, SC market context to property-level screening
Open Rental Insights with Columbia, SC selected, then pair the yield signal with investor activity and rental data workflows.